Friday, December 5, 2014

Introducing Man Woman of the Year

Click here to watch the video.

The North Texas Chapter of The Leukemia & Lymphoma Society (LLS) is proud to introduce a new signature campaign this Spring: the Man and Woman of the Year (MWOY).  Nominated candidates vie for the title of Man or Woman of the Year during a ten-week fundraising blitz.  The candidates compete both for their personal Honored Heroes but also in honor of two local children who are blood cancer survivors.  These children are named the Boy and Girl of the Year.

Each MWOY candidate forms a fundraising committee that will help them during the ten week fundraising campaign.  It is up to the candidate to form the committee based on their needs.  In other chapters, many candidates create a campaign chair position, a publicity position, an outreach position and others that will help elevate their campaign and create fundraising opportunities about their groups of friends, business partners and acquaintances.

The MWOY campaign starts with a kick-off party where all of the candidates and their campaign teams come together and celebrate the start of this incredible experience.  They will break off and work independently until the midpoint party when the candidates and their teams will regroup.  The 10 week campaign culminates in an exciting gala where candidates can submit silent auction items and the proceeds benefit their fundraising efforts.  That night North Texas Man and Woman of the Year will be announced to much fanfare.

The top local fundraisers in North Texas will then be submitted to a national MWOY campaign where they will compete against the winning candidates from LLS chapters across the country.  The top candidates will then be named the National Man and Woman of the Year and their pictures will appear in a full page ad in USA Today.

Learn more about the North Texas Man and Woman of the Year at

There are already a number of candidates who have committed to participating the in the inaugural MWOY campaign and we look forward to introducing you to them over the next several months.  Check back to meet the 2015 class!

No comments:

Post a Comment